Nortel loses London Olympics, Cisco grabs gold
Posted July 17, 2009on:
Lost in the chaos last week, the London Organising Committee of the Olympic Games and Paralympic Games (LOCOG) uncerimonously dumped Nortel as its “Official Network Infrastructure Partner” for the London 2012 Olympic and Paralympic Games. Never fear, Cisco is here!
LOCOG cited the pending dissolution of Nortel in bankruptcy court as the primary reason; the company diminished value as its pieces disappear, so LOCOG and Nortel “amicably” (i.e. polietly) decided to end the agreement.
Needless to say, Cisco was waiting in the wings and was more than happy to throw in a bid for the infrastructure contract and became the new Official Network Infrastructure Supporter for London 2012 in a tier two deal starting immediately.
For now, Nortel continues in the driver’s seat for the Vancouver 2010 Winter Games, but it remains to be seen if said event will be Nortel’s last call before its pieces and brand are scattered to the winds.